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Build-A-Bear Workshop Recalls Heartwarming Hugs Bears Due to Risk of Serious Injury or Death from Choking Hazard to Children
Heartwarming Hugs Bears
CPSC recallBuild-A-Bear WorkshopOtherApril 30, 2026#26457

What to do now
Consumers should immediately stop using the recalled Heartwarming Hugs Bear and return it to a local Build-A-Bear Workshop store to receive a refund in the form of original payment or a gift card for the original purchase price redeemable toward any available Make-Your-Own furry friend and any other available merchandise.
Recall summary
Details below are from the official U.S. CPSC recall notice.
Hazard
The zipper slider on the side pouch can detach, posing a risk of serious injury or death from choking hazard to children.
Consumers should immediately stop using the recalled Heartwarming Hugs Bear and return it to a local Build-A-Bear Workshop store to receive a refund in the form of original payment or a gift card for the original purchase price redeemable toward any available Make-Your-Own furry friend and any other available merchandise. If a consumer is unable to return their Heartwarming Hugs Bear to a local store, they can visit www.buildabear.com/recalls for more information or call Build-A-Bear to receive a free return shipping label to return the recalled bear and to receive a refund check in the form of original payment or in the form of a digital gift card to use on the firm's website.
What to do
- Follow the official guidance
Read the official U.S. CPSC notice. Stop using the product unless the notice says otherwise.
- Contact the manufacturer
Use the contact details in the official notice.
- Register your product
Register with the manufacturer so you hear about future recalls directly.
Product details
| Recall number | 26457 |
|---|---|
| Brand | Build-A-Bear Workshop |
| Product | Heartwarming Hugs Bears |
| Units affected | About 36,000 (In addition 520 were sold in Canada) |
| Where sold | Build-A-Bear Workshop stores and online at www.buildabear.com from January 2026 through March 2026 for about $48. |
| Recall date | April 30, 2026 |
| Category | Other |
| Source | U.S. CPSC |
Models
- Build-A-Bear Workshop Heartwarming Hugs Bears
Description
This recall involves the Heartwarming Hugs weighted plush bear with model number 034464. It has a side pouch containing a heart filled with 2.5 pounds of ceramic beads, which can be heated or cooled for comfort. The pouch is secured with a zipper. The product is graded 3 years+ and carries a cautionary statement advising adult supervision due to the heated/cooled element. The model number is located on the label sewn into the back side of one bear leg.
Injuries
There has been one consumer report in the United Kingdom of the zipper slider detaching while in use, and no reports in the United States. No injuries have been reported.
Manufacturer contact
Build-A-Bear at 844-541-0144 from 8 a.m. to 5 p.m. CT Monday through Saturday and 7 a.m. to 4:30 p.m. CT on Sunday or by email at ProductHotline@buildabear.com, or online at https://www.buildabear.com/recalls or https://www.buildabear.com and click on "Recall" at the bottom of the page for more information.
KidRecall is not an official or complete source of recall information. Always verify with the U.S. CPSC (cpsc.gov) or NHTSA (nhtsa.gov), and register your products with the manufacturer. High/Medium labels are KidRecall's own, based on the hazard wording.
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Source: U.S. CPSC, recall #26457. Recall date: April 30, 2026. Last checked by KidRecall: Oct 16, 2026, 9:48 AM PDT.